Gushlaw-Poster-Post 7

This poster caught my eye when I was looking through designs. I actually first found it when I was getting inspiration for my poster and remembered how clean and eye catching it was. This poster definitely exemplifies the characteristics that Darren spoke about good designs. It has an obvious Z pattern, starting with the first line and then goes down the back of the bike rider and then the line at the bottom. This poster was It also had nice use of color and instead of the classic, and sometimes boring, black and white and red, the poster uses black and white but uses blue and then another blue and green to show the world. It is a very creative way to promote not driving and to ride your bike to burn calories.

4 responses to this post.

  1. Posted by ssadkows on March 30, 2011 at 4:52 PM

    I agree with you that it creates the “Z” pattern that Darren kept referring to. When I looked at the poster initially, I was drawn straight to the bike rider’s head, then down to the left tire/global, then to the right, and finally to the copy. I think this is a very good technique and is done well here. I also like how simple the poster is – it is made of simple shapes, but it is very effective.


  2. Posted by idong814 on March 31, 2011 at 12:12 AM

    By using simple stick figure and a few circles, this poster definitely show its purpose of the poster. Most importantly, creating ‘Z’ pattern helps viewer to get the information easily.


  3. Posted by ccjacquez on March 31, 2011 at 12:18 AM

    I agree that this poster definitely makes you stop and stare. The fact that the stick figure is so simple and yet the bike uses graphics to give the entire poster a meaning and a great image is great. The font is simple, but still works with the overall poster. Well executed, says a lot without doing too much, and is eye catching.


  4. Posted by cchou03 on March 31, 2011 at 7:05 AM

    I really like this poster, because both its design and tagline are sending us the message of the poster. The color use captures audience’s attention as well. It is one of the poster that would make people want to take a second look.


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